Today, brands and their creative agencies are under huge strain to create and deliver high-quality, accurate product images at scale, from campaign key visuals to packshots for e-commerce. Audience-targeted content, such as personalized and localized visual variations, adds additional layers of complexity to production. Production costs, short timelines, resources…
]]>Producing commercials is resource-intensive, requiring physical locations and various props and setups to display products in different settings and environments for more accurate consumer targeting. This traditional process is not only expensive and time-consuming but also can be destructive to the physical environment. It leaves you with no ability to capture a new angle after you return home.
]]>Developers from advertising agencies to software vendors are empowering global brands to deliver hyperpersonalization for digital experiences and visual storytelling with product configurator solutions. Integrating NVIDIA Omniverse with OpenUSD and generative AI into product configurators enables solution providers and software developers to deliver interactive, ray-traced…
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